Affordable and effective marketplace and shopper analysis can provide the meaningful feedback and data you need to help you revitalize your competitive strategy, bring in new shoppers, and better serve the ones you have.
On average, IGA test retailers saved in excess of $10,000 annually on weekly ad costs working with ADvay to optimize their business and create a media plan that better reflects their customers’ media consumption.
Watch the video below to learn more about our marketplace and shopper analysis services, powered by ADvay.
Look to The IGA Minute for best practices from independent retailers on using marketplace and shopper analysis to improve their stores' advertising.